![]() ![]() This technique is evident in the Coca-Cola logo and font. Remember, you can also use “circular” or curved movement in your logo to create a more flowing design through typography. If you want a simple, yet effective logo shape that seems to indicate strength and community above all else, then a circle could be perfect for you. They highlight that people from any background or nation can take part in this universal celebration of human accomplishment. As an example, the Olympic rings are used to demonstrate the inclusive nature of the worldwide sporting event. Ovals, circles, rings, and ellipses can all project positive, comforting, and united energies. In the psychology of logo shapes, circular designs are often used to portray a “feminine” essence. For instance, the NASA design displays a sphere that represents stability, commitment, and of course, the unity of an entire planet devoted to space exploration. Many of the most iconic brands in the world use circles in their logo shapes. This can make your business appear more reliable.
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